What are the possible application identifier conflict policy options when ingesting customer data using the Unified Customer Profile? Note: There are 2 correct answers to this question.
A. Create new Customer Profile
B. Raising an error and aborting the entire ingestion operation
C. Discard data event
D. Duplicate Customer Profile
For which of the following use cases is SAP Customer Data Platform most applicable? Note: There are 2 correct answers to this question.
A. To discover how customers are using products and services
B. To provide detailed financials of cash flow statements
C. To show how a marketing campaign performed quarter over quarter
D. To understand the ways clients interact with brands
What is the recommended way to obtain the application key and secret for authorization of REST API calls to SAP Customer Data Platform?
A. By accessing the Event Listener tab after configuring the event
B. By creating an application user in the Administration dashboard
C. By configuring the connector in the Connector Studio
D. By creating a server application from the application library
Which file formats are supported by storage application source types in SAP Customer Data Platform? Note: There are 2 correct answers to this question.
A. JavaScript Object Notation (JSON)
B. eXtensible Markup Language (XML)\ EXACTPREP"
C. Microsoft Excel (XLSX)
D. Comma-separated values (CSV)
You need to ingest some customer data into SAP Customer Data Platform observing data compliance regulations. What needs to be configured inside SAP Customer Data Platform before you can do this?
A. Segments
B. Processing purposes
C. Customer subscription preferences
D. Customer consent
In the customer search dashboard in the SAP Customer Data Platform console, you see a customer profile name showing as UNKNOWN. What does this indicate?
A. The customer profile name is only visible in the Unified Customer Profile view.
B. The customer profile name is generated from the identifier cookie ID.
C. The customer profile is missing first and last name.r
D. The customer profile does not have CIAM ID maintained.
Which of the following is an example of first-party customer data?
A. Customer data imported from another company
B. Customer data from a purchase intention
C. Customer data collected from public sources
D. Customer data collected directly from consumers
What do you need to configure in order to send data from SAP Customer Data Platform to a target system?
A. Events
B. Actions
C. Activities
D. REST APIs
What are the three core pillars of SAP Customer Data Platform? Note: There are 3 correct answers to this question.
A. Unify
B. Activate
C. Optimize
D. Modulate
E. Respect
You are importing primary customer residential address data into SAP Customer Data Platform. What is the recommended type of schema to model it?
A. Profile
B. Accounts
C. Data store
D. Activity
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