Salesforce Accredited Professional Certification ADVANCED-CROSS-CHANNEL Questions & Answers

• Question 1:

  To what types of objects can you do a quick send in distributed marketing, Select multiple

  A. Lead

  B. Contact.

  C. Person account, (opportunities, Quick send message records)

  Correct Answer: AB

• Question 2:

  In social studio how many columns are used in a engage tab (max 30 tabs in a engage, no limit for columns in each tab) and each column contains max 50 accounts)

  A. 50

  B. 100

  C. 15

  D. No limit

  Correct Answer: D

• Question 3:

  What is true about Inbox message:

  A. It can open any public url also and not only cloud page

  B. Device owns the message not the contact.

  C. Contact owns the message not the device.

  D. Alert+inbox consume 1 supermessage.

  Correct Answer: B

• Question 4:

  how many activities recommended in a journey canvas.(150-200)

  A. 10

  B. 50

  C. 100

  D. 300

  Correct Answer: C

• Question 5:

  How does real time interaction management (RTM) in IS help marketer to provide personalized content to user, Select multiple

  A. Orchestration

  B. Data aggregation

  C. Unified customer profile

  Correct Answer: AC

• Question 6:

  Where would you set a threshold limit in social studio

  A. enterprise admin settings

  B. workspace settings

  C. tab in engage

  D. column in engage

  Correct Answer: D

• Question 7:

  What is true for behavioral triggers. Multiple select.

  A. they cannot be modified

  B. need collect tracking code

  C. need catalog data

  Correct Answer: BC

• Question 8:

  How does Marketing cloud connect help when you want to trigger journey when a record is created in sales cloud contact, Select 2.

  A. Sales cloud entry audience in journey builder

  B. Use a api to trigger journey directly from ecom site and use email address as subscriber key.

  C. Use an api to create record in sales cloud directly from the ecom site

  D. Use synchronized de, query to a sendable DE and use automation studio schedule to inject contact every 15 mins

  Correct Answer: AD

• Question 9:

  You are getting an error while trying to make an inbox message as inactive. What could be the possible reason.

  A. Some automation activity is using the inbox message

  B. The message is already scheduled/active

  C. The message has already been sent. (once started to send cannot mark as inactive)

  Correct Answer: C

• Question 10:

  What is true about contact data and journey data.

  A. Journey data is static and contact data is updated data.

  B. Contact data is static and journey data is updated data

  Correct Answer: A