What does the Google Analytics connector allow Pardot to do?
A. Sync prospects with Google AdWords.
B. Send emails to prospects from Gmail.
C. Update the conversion field in Google Analytics.
D. Append UTM parameters to a prospect record.
A custom redirect has a completion action to add a tag of "clicked" to all prospects that click it. An unknown visitor clicks on the link and then fills out the form as Bob. A prospect also clicks on the link and fills out a form as Kate.
Which three things will affect the prospect records based on these activities? (Choose three answers.)
A. Bob's prospect record will have a tag of "clicked" applied to it.
B. Bob's prospect record will show him clicking on the link and filling out the form.
C. Kate's prospect record will show her clicking on the link and filling out the form.
D. Kate's prospect record will have a tag of "clicked" applied to it.
E. Bob's visitor record will have a tag of "clicked" applied to it.
A prospect believed to be on an engagement program did NOT receive an email. Which three troubleshooting steps should an Administrator take to determine why the prospect did NOT receive the email? (Choose three answers.)
A. Check the Audits tab to see if the prospect was on the correct lists when the email was sent.
B. Check the Lifecycle tab to confirm whether the prospect entered the engagement program before the email was sent.
C. Check the Profile tab to make sure the prospect has the right engagement program profile.
D. Check the Overview tab to determine whether the prospect is unmailable.
E. Check the Lists tab to determine whether the prospect is on the recipient list or any suppression lists.
Which two list types can be used as a suppression list on an email send? (Choose two answers.)
A. Static list
B. Dynamic list
C. Test list
D. Public list
Which two actions can cause an anonymous visitor to convert into an identified prospect? (Choose two answers.)
A. Submitting a form on a landing page.
B. Matching an automation rule.
C. Viewing more than one web page.
D. Clicking on a tracked link in an email.
What does scoring measure?
A. Personal information about a prospect
B. Time spent on website by a prospect
C. Activities performed by a prospect
D. Time spent on a website by a prospect and explicit information about the prospect
A user needs to change which form is used in a running engagement program. What is the first step the user must take in order to make this change?
A. Name the new version of the program
B. Pause the program
C. Delete the old form
D. Edit the program
Which Salesforce field type is unsupported for syncing with Pardot?
A. Lookup
B. Picklist
C. Number
D. Formula
Which two events allow for a prospect's Pardot campaign to be set? (Choose two answers.)
A. When new prospects are imported into Pardot via a .csv file.
B. When the Google Analytics connector is enabled within Pardot, which will associate prospects with third-party campaigns.
C. When prospects are added to a static list.
D. When a profile is associated with the prospects.
Which two events trigger a prospect record to sync from Pardot to Salesforce? (Choose two answers.)
A. Landing page submission.
B. Form submission.
C. Mapping new custom fields.
D. Opening an email.
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