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Salesforce Customer Data Platform (CDP)

Exam Details

  • Exam Code
    :CUSTOMER-DATA-PLATFORM
  • Exam Name
    :Salesforce Customer Data Platform (CDP)
  • Certification
    :Salesforce Certifications
  • Vendor
    :Salesforce
  • Total Questions
    :201 Q&As
  • Last Updated
    :Mar 26, 2025

Salesforce Salesforce Certifications CUSTOMER-DATA-PLATFORM Questions & Answers

  • Question 161:

    What are the two distinct phases of data management in CDP?

    A. Data Ingestion

    B. Data Actions

    C. Data Modeling

    D. Data Activation

  • Question 162:

    How is Restriction of Processing request handled in segmentation?

    A. Restricts data processing on all entities

    B. Restricts data processing while saving the segment

    C. Restricts data processing for individual and unified individual profile

    D. Restricts data processing during activation

  • Question 163:

    Which two interaction studio features are updated with activation from salesforce CDP?

    A. Segments

    B. Promotions

    C. Profile attributes

    D. Event data

  • Question 164:

    What must CDP admin user do first when setting up users in CDP?

    A. Creates profile for each CDP user role

    B. Assign permission sets

    C. Configure Data Source

    D. Set up each use as admin

  • Question 165:

    Which formula function should a data specialist use to create a composite key when a primary key is not available?

    A. COALESCE

    B. CONCAT

    C. UUID

    D. SUBSTITUTE

  • Question 166:

    Which Steps should an administrator take if a successfully configured cloud storage data stream fails to refresh with a NO FILE FOUND error message?

    A. Check permissions are configured for the CDP user

    B. Check if the Cloud Storage data source is enabled in CDP setup

    C. Check permissions are configured for the S3 user

    D. Check if the file exists in a specific S3 bucket

  • Question 167:

    What are the two benefits of Calculate Insights compared to Segment criteria?

    A. It creates simple logic on row-based operations

    B. It creates reusable contents

    C. Marketer friendly drag and drop interface

    D. It performs complex queries on multiple objects

  • Question 168:

    Where does Data Specialist enable value suggestion on an attribute for segmentation?

    A. Segment Setup

    B. Data Mapping (accurate)

    C. Data Modeling

    D. Data Stream Setup (it can be also answer. HELP doc )

  • Question 169:

    How many marketing cloud EIDs can be connected to Salesforce CDP?

    A. 3

    B. 5

    C. 1

    D. 2

  • Question 170:

    How does an admin increase the consolidation rate for identity resolution?

    A. Add more matching rules to broaden the search of matches

    B. Change the ignore empty value option

    C. Change all reconciliation rules to source sequence

    D. Reduce the number of matching rules

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