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Salesforce Customer Data Platform (CDP)

Exam Details

  • Exam Code
    :CUSTOMER-DATA-PLATFORM
  • Exam Name
    :Salesforce Customer Data Platform (CDP)
  • Certification
    :Salesforce Certifications
  • Vendor
    :Salesforce
  • Total Questions
    :201 Q&As
  • Last Updated
    :Mar 26, 2025

Salesforce Salesforce Certifications CUSTOMER-DATA-PLATFORM Questions & Answers

  • Question 151:

    Which CDP objects are available as tables via the Tableau connector to discover new insights about customers?

    A. Calculated insights

    B. Data Model Objects

    C. All Objects

    D. Unified Profile

  • Question 152:

    Marketing Cloud Customer Data Platform creates a setup automations--------support data transfer between the two products by default----Bundle

    A. All Business Units in the Marketing Cloud Account with Email Activity

    B. All Business Units in the Marketing Cloud Account

    C. All Business Units in the Marketing Cloud Account for which connected CDP

    D. Top level (Enterprise) Business Unit in the Marketing Cloud Account

  • Question 153:

    A marketer wants to segment it's audience by qualifying the lifetime value of the customer-- ---be created to support this use case in segmentation? (1 Answer)

    A. Streaming Insight

    B. Profile Insight

    C. Calculated Insight

    D. Commerce Insight

  • Question 154:

    Consolidation Rate

    A. 1 - (Total Unified Profiles/ DSO profile)

    B. 1 - (Total Unified Profiles/ DMO profile)

    C. 1 - (Total Unified Profiles/ Data Stream profile)

  • Question 155:

    Which two dependencies need to be removed prior to disconnecting a data source?

    A. Activation Target

    B. Data Stream

    C. Segment

    D. Activation

  • Question 156:

    In addition to the unified individual object, what other object does salesforce CDP automatically create and manage during the identity resolution process?

    A. Unified product catalog objects

    B. Unified contact point objects

    C. Unified order objects

    D. Unified lead objects

  • Question 157:

    What salesforce CDP API enables simultaneous retrieve of customer profile details and computed insights?

    A. Calculated insights api

    B. Profile api

    C. Query api

    D. Metadata api

  • Question 158:

    Which data model in Salesforce CDP defines the future revenue or quantity for an opportunity of the product family?

    A. Product

    B. Sales Order

    C. Party

    D. Engagement

  • Question 159:

    What are the two refresh models available for a cloud storage data stream?

    A. Update

    B. Upsert

    C. Append

    D. Full Refresh

  • Question 160:

    Salesforce CDP create automations in Marketing Cloud Automation Studio to support data ingestion. Under which Business Unit(s) will these automations be created?

    A. All Business Unit (Bus) in the Account including Top-level (ENT) business unit

    B. All Business Units (Bus) in the account used for sending

    C. All selected business unit (Bus) during mapping

    D. Top-level (ENT) business unit only

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