How many Metrics can be present in 1 segment container?
A. 1
B. 5
C. 10
D. 100
Correct Answer: A
Only one metric can be present in one segment container. A segment container is a logical grouping of segments that share the same metric and granularity. A metric is a calculated insight that defines and calculates a multidimensional measure on your data. A granularity is the level of detail at which you want to analyze your data, such as daily, weekly, or monthly. You can create multiple segment containers with different metrics and granularities, but each segment container can only have one metric. References: Segment Containers
Question 52:
Which configuration can support separate Amazon S3 buckets for data ingestion and activation?
A. Dedicated S3 data sources in activation setup
B. Dedicated S3 data sources in Data Cloud setup
C. Separate user credentials for data stream and activation
D. Separate user credentials for data stream and activation target
Correct Answer: B
Question 53:
How does Identity Resolution select attributes for Unified Individuals when there is conflicting information in the Data Model?
A. Create additional Rule Sets
B. Leverage Reconciliation Rules
C. Create additional Contact Points
D. Leverage Match Rules
Correct Answer: B
Reconciliation rules are used to select attributes for Unified Individuals when there is conflicting information in the Data Model. Reconciliation rules can use different methods to prioritize values, such as source sequence, most recent value, or most frequent value. For example, if two profiles have different first names, reconciliation rules can determine which one to use for the unified profile based on the source sequence or the most recent value. References: Identity Resolution Reconciliation Rules
Question 54:
Which of the following functions returns the first value from a list that isn't empty?
A. CONCAT
B. COALESCE
C. REPLACE
D. FIND
Correct Answer: B
COALESCE is the function that returns the first value from a list that isn't empty. It takes a list of values as arguments and returns the first non-empty value. For example, COALESCE(NULL, `', `Hello', `World') returns `Hello'. If all values are empty, it returns NULL. References: COALESCE
Question 55:
Cumulus Financial wants to be able to track the daily transaction volume for of each of its customers in real time and send out a notification as soon it detects volume outside a customer's normal range. How should an administrator accommodate this request?
A. Use Streaming Data Transformations with a Flow
B. Use a Streaming Insight paired with a Data Action
C. Use Streaming Data Transformations combined with a Data Action
D. Use a Calculated Insight paired with a Flow
Correct Answer: B
To track the daily transaction volume for each customer in real time and send out a notification as soon as it detects volume outside a customer's normal range, the administrator should use a Streaming Insight paired with a Data Action. A Streaming Insight is a metric that is calculated on streaming data as it is ingested into Data Cloud, allowing near-real-time analysis of customer behavior. A Data Action is an action that is triggered by a Streaming Insight, such as sending an email, updating a record, or calling an API. By using these features, the administrator can monitor and respond to customer transactions in real time.
Question 56:
How many days of historical data is loaded when B2C Commerce Data Stream is created from the Order Bundle?
A. 90 days
B. 60 days
C. 30 days
D. 10 days
Correct Answer: C
When B2C Commerce Data Stream is created from the Order Bundle, 30 days of historical data is loaded. The Order Bundle is a preconfigured data bundle that contains order-related data from B2C Commerce Cloud. Data Stream is a feature that allows you to stream data from B2C Commerce Cloud to Data Cloud in near real time. References: B2C Commerce Data Stream
Question 57:
What does the Ignore Empty Value option do in Identity Resolution?
A. Ignores Individual object records with empty fields when running Identity Resolution rules
B. Ignores empty fields when running any custom match rules
C. Ignores empty fields when running reconciliation rules
D. Ignores empty fields when running the standard match rules
Correct Answer: C
The Ignore Empty Value option is a setting for reconciliation rules, which determine the logic for data selection in a unified profile7. If this option is enabled, empty fields are ignored when applying the reconciliation rule. For example, if the rule is to select the most frequent value, and one of the values is empty, it will not be counted as a frequency.
Question 58:
Which data model subject area defines the revenue or quantity for an opportunity by product family?
A. Engagement
B. Product
C. Party
D. Sales Order
Correct Answer: D
The sales order subject area defines the revenue or quantity for an opportunity by product family. It also includes information about the opportunity stage, close date, and owner.
Which two steps are required when configuring a Marketing Cloud activation?
A. Set an Activation Schedule
B. Select an Activation Target
C. Add Additional Attributes
D. Select Contact Points
Correct Answer: BD
These two steps are required when configuring a Marketing Cloud activation. You need to select an activation target that represents a Marketing Cloud business unit and a contact point that represents a Marketing Cloud data extension.
Which two objects or fields are supported for ingestion using the Salesforce CRM connector?
A. Standard Objects
B. Standard Big Objects
C. Custom Big Objects
D. Custom Objects
Correct Answer: AD
The Salesforce CRM connector supports ingestion of standard objects and custom objects from Salesforce CRM. Standard objects are predefined objects that are included with Salesforce CRM, such as Account, Contact, Lead, etc. Custom objects are objects that customers can create to store information that is specific to their organization or industry. References: [Salesforce CRM Connector], [Standard Objects], [Custom Objects]
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