Salesforce Salesforce Certifications PARDOT-SPECIALIST Questions & Answers

• Question 81:

  A CNAME or vanity alias, is used to provide a seamless transition for your prospects when visiting pages and forms that you host on your site and Pardot hosted campaign elements such as; landing pages, search results and individually tracked links sent in your emails.

  A. True

  B. False

  Correct Answer: A

• Question 82:

  A new automation rule is created.

  What action is required for prospects to begin matching that automation rule?

  A. Resume the rule after saving

  B. Sava the rule without any additional action

  C. Schedule the rule to run before saving it

  D. Preview the rule before saving it

  Correct Answer: D

• Question 83:

  Which standard dashboard shows the total submission across all Pardot landing pages in B2B Marketing Analytics?

  A. Pipeline dashboard

  B. Engagement dashboard

  C. Account-Based Marketing dashboard

  D. Multi-Touch Attribution dashboard

  Correct Answer: B

• Question 84:

  LenoxSoft's marketing team shares a list of company names of all external visitors on their website with the regional sales managers. The regional managers use this list for cold calling and for insight on whether any recent opportunities are active on their site.

  Which sequence of steps should the Pardot Administrator take to automate this process? Choose one answer

  A. Enable Send daily prospect activity emails (for all prospects); Enable Page Actions to notify managers.

  B. Enable Visitors Filters for a specific IP range; Enable Page Actions to notify managers.

  C. Enable Visitor Filters for a specific IP range; Enable Send daily visitor activity emails.

  D. Enable Send daily visitor activity emails; Enable Send daily prospect activity emails (for my prospects).

  Correct Answer: C

• Question 85:

  How can you preview/test matches for automation rules before you run them?

  A. Run the automation rule to see how many matches there are.

  B. Use the automation preview option.

  C. Create a list and see how many prospects are affected.

  Correct Answer: B

  You can preview which prospects will be matches by your Automation Rules. After creating or editing your rules, click the Preview button while the rules are in Paused mode. You will receive an email notification when the preview is finished or you can wait on the page for it to finish in real-time (this is very fast for most rules -- often under a minute). The preview will tell you how many prospects will be matched. If you adjust criteria on existing automation rules, please note that automation previews will identify only prospects who have not already had the rule's actions applied to them.

• Question 86:

  Which two actions can be taken once a Salesforce Opportunity syncs to Pardot? Choose 2 answers

  A. Manually editing the Opportunity In Pardot

  B. Referencing the Opportunity in automation rules

  C. Viewing the Opportunity in Opportunity Reports

  D. Manually deleting the Opportunity in Pardot

  Correct Answer: BC

• Question 87:

  What triggers a prospect record to sync from Pardot to theCRM? Choose 2 answers

  A. Landing page submission

  B. Mapping new custom fields

  C. Form submission

  D. Opening an email

  Correct Answer: AC

  https://help.salesforce.com/articleView?id=pardot_activities_that_trigger_a_sync_from_par dot_to_salesforce.htmandtype=5

• Question 88:

  LenoxSoft wants to provide a list of their products on their "Contact Us" form and ask prospects to select only one product they are most interested in.

  Which field type should they leverage?

  A. Multi-Select

  B. Checkbox

  C. Dropdown

  D. TextArea

  Correct Answer: C

• Question 89:

  What is tracked by the custom email links generated by Pardot?

  A. Link clicks

  B. Page visits

  C. Email opens

  D. Form completions

  E. Unsubscribe

  Correct Answer: ABC

• Question 90:

  New prospects match a dynamic lists rule criteria. This dynamic list is used as a recipient list on an engagement studio program.

  What will happen to the new prospects if the program is currently running and the prospects have not run through the engagement studio program before?

  A. The prospects are added to the program, but do NOT start processing until the program is paused and restarted.

  B. The prospects remain on the list, but are NOT added to the program until the next day.

  C. The prospects are added to the program, but wait for a user to manually select them to process.

  D. The prospects are added to the program and automatically start processing through the program.

  Correct Answer: D