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Marketing Cloud Personalization Accredited Professional

Exam Details

  • Exam Code
    :MARKETING-CLOUD-PERSONALIZATION
  • Exam Name
    :Marketing Cloud Personalization Accredited Professional
  • Certification
    :Salesforce Certifications
  • Vendor
    :Salesforce
  • Total Questions
    :88 Q&As
  • Last Updated
    :Mar 25, 2025

Salesforce Salesforce Certifications MARKETING-CLOUD-PERSONALIZATION Questions & Answers

  • Question 41:

    What is the rule criteria that you can use in the segment creation process?

    A. Actions

    B. Social mentions

    C. Email click throughs

    D. Dimensions

  • Question 42:

    Which role would the admin assign a user if they need to view everything in interaction studio and create, update, publish and delete campaigns and recipes?

    A. Viewer

    B. Campaign editor

    C. Editor

    D. Campaign author

  • Question 43:

    Which two components does a user need to configure in IS to display Einstein product recommendation vis IS connection for sales and service cloud?

    A. Einstein recipes

    B. Catalog items

    C. Promotion

    D. Einstein Decision

  • Question 44:

    What are three areas a business user can apply custom catalog dimensions?

    A. Template filtering

    B. Segmentation

    C. Reporting

    D. Recipe exclusions and boosting

    E. Campaign targeting

  • Question 45:

    What two features of interaction studio can be used in an open-time email campaign?

    A. Promotion

    B. Attribute

    C. Survey

    D. Recipe

  • Question 46:

    A brand wants to do an ad-hoc export of a new user-defined attributes, what option would they choose?

    A. The option to include built-in fields on a segment export

    B. The option to exclude anonymous fields on a segment export

    C. The option to include all custom fields on a segment export

    D. The option to send segment date to Marketing Cloud

  • Question 47:

    Where can a developer access pre-built Global Templates?

    A. View List Template option in the Launcher

    B. From the Templates list when building a campaign

    C. From code examples in developer docs

    D. Templates menu under the web Campaign menu in the U

  • Question 48:

    Which two successs metrics can a company achieve with IS their web channel?

    A. Increase in first time visitor

    B. Increase in conversion rate

    C. Increase in organic search ranking

    D. Increase in revenue

  • Question 49:

    What three things does a developer code in web template?

    A. Campaign qualification rules

    B. HTML and CSS for controlling appearance

    C. Client side instructions for rendering

    D. Set the control group percentage

    E. Defining what can be configured in a campaign

  • Question 50:

    When using B2B Detect, which two options are valid account origins?

    A. IP address

    B. Time of day

    C. Customer date of birth

    D. Account Domain

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