Exam Details

  • Exam Code
    :MARKETING-CLOUD-PERSONALIZATION
  • Exam Name
    :Marketing Cloud Personalization Accredited Professional
  • Certification
    :Salesforce Certifications
  • Vendor
    :Salesforce
  • Total Questions
    :88 Q&As
  • Last Updated
    :Mar 25, 2025

Salesforce Salesforce Certifications MARKETING-CLOUD-PERSONALIZATION Questions & Answers

  • Question 71:

    What is the purpose of defining content zones in the sitemap?

    A. To define where campaigns can render on a website

    B. To report on web campaign performance

    C. To specify the size of the content that will be used

    D. To ingest catalog information from the page

  • Question 72:

    How often is the Event Stream report refreshed?

    A. Every Day

    B. Every 15 Seconds

    C. Every 30 Minutes

    D. Every hour

  • Question 73:

    What three components can a web developer define by pageType?

    A. Item Actions

    B. Campaign

    C. Goals

    D. Content Zones

    E. Capturing Attribute

  • Question 74:

    A business user created a segment to track everyone that has looked at the homepage today. How long does it take for a web visitor to join the ..... After viewing the homepage?

    A. Immediate

    B. PlaceHolder

  • Question 75:

    How does Guardian determine the expected range for a given metric?

    A. Guardian uses continuous machine learning to set predict the expected range

    B. Guardian comes with pre-built ranges for each metric, which cannot be configured

    C. Guardian uses upper and lower bounds set by the user for each metric.

    D. Guardian queries the Data warehouse to establish logical the expected ranges

  • Question 76:

    A brand's website is seeing high traffic but much of the behaviour is anonymous. How does IS unify anonymous identifies?

    A. IS uses probability matching to determine if two or more profiles represent for user identity

    B. IS synchronise anonymous and knows profiles once a day based or online traffic and data offer sources

    C. IS constantly monitors identifying information then user determines matching to determine if two or more profiles identify

    D. IS users third party software to match anonymous and knows identifies

  • Question 77:

    Which three components of a server side campaign can be defined by a business user?

    A. Campaign rendering

    B. Campaign responses

    C. Promoted content

    D. Experience rules

    E. User attributes

  • Question 78:

    Which two items can be included in the total engagement score calculation?

    A. Identity merge date

    B. Visits

    C. Actions

    D. Time of Day

  • Question 79:

    How does a developer share web templates from one dataset to another?

    A. Deployment manager

    B. Copy

    C. Download to zip file, upload zip file

    D. Clone

  • Question 80:

    What is the best practice naming convention for attributes?

    A. UpperCamelCase

    B. Lower_snake_case

    C. Upper_snake_case

    D. lowerCamelCase

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