Salesforce Salesforce Certifications PARDOT-CONSULTANT Questions & Answers

• Question 41:

  LenoxSoft sends an operational email to all prospects, but finds there are some prospects that did not receive the email. Why would this happen?

  A. The prospects were set to "true" for opted out and set to "false" for do not email.

  B. The prospects were on a suppression list used on the operational list email send.

  C. The prospects are opted out of the list used on the operational list email send.

  D. The prospects were set to "false" for opted out and set to "true" for do not email.

  Correct Answer: D

• Question 42:

  Which one is Pardot Event Connector

  A. Eventbrite

  B. Eventor

  C. EventMe

  D. TheEvents

  Correct Answer: A

• Question 43:

  LenoxSoft wants a custom user role in Pardot that will allow a user to perform imports, but not to configure fields. In order to create this custom user role, they will copy an existing default user role that already has these permissions. Which default user role should be copied in order to maintain these permissions?

  A. Sales

  B. Marketing

  C. Administrator

  D. Sales Manager

  Correct Answer: B

  https://help.salesforce.com/articleView?id=sf.pardot_default_user_roles.htmandtype=5

• Question 44:

  When connecting Pardot for the first time to Salesforce, what is required before records will begin syncing?

  A. Salesforce B2B Integration user must be created.

  B. User sync must be enabled in Pardot.

  C. The Salesforce connector must be unpaused.

  D. Salesforce fields must be synced to Pardot fields.

  Correct Answer: C

• Question 45:

  LenoxSoft has two Pardot accounts: Account A and Account B. Both accounts are syncing with the same Salesforce org. Their marketing teams have consolidated and have decided to merge Account B into Account A. What action should they take to successfully complete the migration?

  A. Include prospect activity history from Account B in their prospect import if they want to retain it.

  B. Get a brand new Pardot org and migrate both Account A and Account B into it.

  C. Export existing custom field mappings to import desired fields into Account A.

  D. Manually rebuild any automations built in Account B in Account A.

  Correct Answer: D

  https://help.salesforce.com/articleView?id=000318300andtype=1andmode=1

• Question 46:

  When warming a dedicated IP, what would support good delivery rates with initial email sends and build the IP's sending reputation?

  A. Segment internal employees with high scores for initial email sends.

  B. Segment prospects with free email service providers for initial email sends.

  C. Segment the best and most active contacts for initial email sends.

  D. Segment cold prospects with a low score to reengage for initial email sends.

  Correct Answer: A

• Question 47:

  What is important to remember when creating custom prospect fields in Pardot? [Choose one answer]

  A. Pardot cannot sync with multi picklist in Salesforce

  B. The matching field in Salesforce must have the exactly the same name on the lead and contact object in order for Pardot to synch to both objects.

  C. Pardot cannot sync with formula fields in Salesforce

  D. You can only create 50 custom fields in Pardot.

  Correct Answer: B

• Question 48:

  Which is true about Pardot Flile Hosting limits

  A. No limits at all

  B. Pardot Growth Edition: 100MB Pardot Plus Edition: 500MB Pardot Advanced Edition: 10GB

  C. Pardot Growth Edition: 1GB Pardot Plus Edition: 5GB Pardot Advanced Edition: 10GB

  D. Pardot Growth Edition: 500MB Pardot Plus Edition: 2GB Pardot Advanced Edition: 5GB

  Correct Answer: B

• Question 49:

  A Pardot customer uses a lot of landing pages for their lead generation strategy. They are creating a layout template and importing in HTML from their website to customize the look and feel of their landing pages. When placing a Pardot form on their Pardot landing page using this layout template, the form doesn't appear.

  What could be the issue?

  A. The landing page on a browser with the cookies cleared was not tested.

  B. The same layout template on both the form and the landing page was not used.

  C. The %%content%% variable tag in the layout template code was missing.

  D. The form HTML embed code in the layout template code was not used.

  Correct Answer: C

• Question 50:

  With Pardot, what is the recommended way to measure the success of an email campaign?

  A. Click Through rate

  B. Email Complain Rate

  C. HTML Open Rate

  D. Spam complaints.

  Correct Answer: A